We are Rodz Digital, get to know us
We are a boutique firm dedicated to digital media and strategic consulting in sales and marketing.
We focus on companies looking for digital media solutions to generate leads and increase their sales. In addition, we provide strategic direction in sales and marketing to position your brands and products effectively.
Empower our clients in Digital Transformation.
To be the leading enterprise in Puerto Rico in strategic digital solutions and significantly improve our client’s bottom line.
- Agility
- Knowledge
- Efficiency
Our Awesome Services
Lead Generation | Workflow Automation | SMS Marketing | Media Planning & Placement | Programmatic Campaigns | Search Marketing | Email Marketing | SEO
Social Media
Brand Awareness Campaign | Engagement | Profile Page Design | Community Management | Content Creation Landing Pages | Web Design
Sales & Marketing Operations
Distributor Management | Pricing Strategy | Strategic Planning | KPI Development & Tracking | Dashboard Visualizations | Analytics
Projects
Food
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Project Description
Context: Small food business wanted to expand into online ordering and delivery service.
Action: Rodz Digital designed a responsive and simple e-commerce website that allowed the user to order food for delivery in a designated area.
Results: The business increased sales 5X versus previous high season and improve the order fulfillment.
Manufacturer/Distributor
Project Description
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Context: Manufacturer/Distributor client reaching more than 4,000 distribution points in the island need to track key operational metrics such as distribution, returns, sales, etcetera. It was important to visualize the trends and goals up to the product level in order to implement actions plans to resolve it.
Action: Rodz Digital designed Power BI dashboards connected to the core databases that allow the client to visualize the KPIs on a simple way. The dashboards could be accessed by management, sales and marketing to track sales territories and brand initiatives successfully.
Results: The KPI dashboard became an essential tool during weekly operational meetings, initiative tracking and priority setting. Key measures like distribution and returns improved significantly behind the tracking tool.
Professional Organization
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Project Description
Context: The Chamber of Food Industry and Marketing performs a yearly study to understand the shopper marketing trends. Rodz Digital provided Pro-Bono support to help them analyze the results and identify relevant insights for the industry.
Action: Rodz Digital designed Power BI dashboards connected to the core databases that allow the client to visualize the KPIs on a simple way. The dashboards could be accessed by management, sales, and marketing to track sales territories and brand initiatives successfully.
Results: Rodz Digital developed a comprehensive analysis of the monthly consumption spent in the different demographics and shopper segments. In addition, we triangulated the results with economic and syndicated data to provide a 360⁰ view of the shopper dynamics.
Our clients
Opinions of our
Clients.
Beyond a business-focused digital strategy,
we obsess over delivering an exceptional customer experience.
“Rodz Digital provides Tres Monjitas with powerful analytics and visualization of key performance indicators. This allows us to identify business gaps and opportunities in real-time. Our partnership with Rodz Digital is key for us to have the pulse on the market and respond fast to the challenges.”
“Our partnership with Rodz Digital has been key to our fast-paced growth. They helped us expand our digital channels in a very effective way. We are generating more leads at higher conversion rates. Our social media investment is more efficient, and we are dedicating more customer service resources to manage the increase volume of leads.”
“Rodz Digital provided strategic planning expertise to our business through a partner agency. This proved to be critical in order to achieve the media objectives on the canned-pasta brand. In the end, we maximized our media investment with a healthy mix of digital and traditional channels.”
